Beauty mogul and entrepreneur Jeffree Star launched his beauty products yesterday for the first time in Africa at Gem Forest Hotel in Kenya.
The event was all about welcoming his brands to the African market and also guests had a priveledge to try out his products.
His products are now available at various beauty and cosmetics shops around the country.
Below are interesting facts about him:
Jeffree Star, born Jeffrey Lynn Steininger Jr. on November 15, 1985, in Orange County, California, is a multi-talented entrepreneur, musician, and internet personality known for his striking appearance and influential role in the beauty industry. Here is a detailed and dated biography of his life and career:
Early Life and Career
1985-2002: Jeffree Star was raised in Orange County, California. His father died by suicide when Star was six years old, leaving him to be raised by his mother, a model. From a young age, Star was fascinated by makeup and fashion, often experimenting with his mother’s cosmetics.-
2003: After graduating from Pacifica High School in Garden Grove, California, Star moved to Los Angeles. He worked various makeup, modeling, and music jobs to support himself. His unique style and makeup skills began to gain attention in the underground fashion and music scenes.
Rise to Fame on MySpace
2004-2006: Star gained significant popularity on MySpace, where he used the platform to share his music, makeup looks, and personal blogs. His bold, androgynous appearance and candid personality attracted a large following, making him one of the most popular profiles on the platform
2006: Leveraging his online fame, Star began his music career, releasing his first EP, “Plastic Surgery Slumber Party.”
Music Career
2007-2010: Star signed with Akon’s record label, Konvict Muzik, and released his debut album, “Beauty Killer,” in 2009. The album featured the popular single “Lollipop Luxury,” which included a collaboration with Nicki Minaj. Despite achieving moderate success, Star’s music career did not take off as expected, leading him to explore other avenues.
Transition to Beauty and Jeffree Star Cosmetics.
2014: Star founded Jeffree Star Cosmetics, using his life savings to launch the brand. He began with a line of Velour Liquid Lipsticks, which quickly gained popularity for their vibrant colors and long-lasting formula.
2015: The brand expanded its product line to include Lip Ammunition, traditional bullet lipsticks.
2016: Jeffree Star Cosmetics launched its first eyeshadow palette, “Beauty Killer,” named after his debut album. The palette was well-received, helping to establish the brand’s reputation for high-quality, innovative products.
2017: The brand introduced the “Androgyny” eyeshadow palette and Skin Frost highlighters, both of which became bestsellers.
2018: The “Blood Sugar” eyeshadow palette was released, becoming one of the brand’s most iconic products. This year also saw the launch of the “Thirsty” palette and several new Velour Liquid Lipstick shades.
2019: Jeffree Star Cosmetics released the “Blue Blood” and “Jawbreaker” collections. Star also collaborated with Shane Dawson on the “Conspiracy” collection, which sold out within minutes and broke sales records.
2020: The brand launched the “Cremated” and “Orgy” collections, expanding into neutral and nude shades. Despite facing several controversies, Star’s brand continued to thrive.
2021: Jeffree Star Cosmetics introduced the “Pink Religion” collection, featuring an eyeshadow palette, liquid lipsticks, and highlighters. Star also launched Jeffree Star Skin, a line of skincare products.
2022: The “Pricked” eyeshadow palette and new lip glosses were released, along with various seasonal collections.
2023: The brand continued its trend of vibrant, innovative products with the launch of the “Psychedelic Circus” collection.
1st August 2024: Star launched his products for the first time in Africa at Gem Forest Hotel in Kenya.
Personal Life and Business Expansion
2020: Star purchased a sprawling ranch in Wyoming, signaling a potential shift towards a quieter life and the expansion of his business ventures beyond cosmetics.
2021-2022: Star faced various personal challenges and controversies, including public breakups and accusations in the media. Despite these issues, he remained focused on his business and continued to grow his brand.-
2023-2024: Jeffree Star remains an influential figure in the beauty industry, continuing to release new products and collaborate with other influencers. He is exploring new business opportunities and maintaining a strong presence on social media.
Controversies and Challenges
Throughout his career, Jeffree Star has faced numerous controversies, including accusations of racism, feuds with other influencers, and scrutiny over past behavior. Despite these challenges, he has managed to maintain a successful brand and a loyal fanbase.
Philanthropy and Social Impact
Jeffree Star has also been involved in various philanthropic efforts, often donating to charitable causes and supporting the LGBTQ+ community.
He uses his platform to raise awareness about important social issues and advocate for inclusivity and acceptance.